Editorial & Brand Voice

Technical Storytelling: VR for Telehealth

Role: Editorial Manager 

The Assignment: Wrote B2B blog content translating complex VR technology into accessible benefits for healthcare providers. The goal was to humanize "virtual therapy" and focus on patient outcomes rather than hardware specs.

Community Newsletter: Hillel International 

Role: Editorial Manager 

The Assignment: Managed the weekly editorial calendar for an organization of 1,500+ staff. I wrote and curated "The Hillel News," balancing organizational updates with human-interest features to keep remote teams connected during the pandemic.

Internal Comms: Cloud Collaboration Launch

Role: Communications Lead

The Assignment: Ghostwrote executive communications to drive adoption of new cloud tools. I turned a standard IT update into a clear, benefit-driven narrative that helped employees understand why the change was happening, not just how.