Brand Identity: WICB FM
Role: In-House Designer
The Scope: Executed the visual strategy for a globally recognized college radio station. I designed a high-volume suite of promotional assets—including artist showcases, concert flyers, and specialty show branding—to drive student listener engagement. Key Assets:
Event Marketing: Created "gig posters" and digital flyers for station concerts, ensuring varying musical genres (Rock, Jazz, Hip Hop) felt cohesive under the master brand.
Specialty Branding: Designed custom logos for programming events, including the "Wizarding Weekend" station takeover.
Photo Manipulation: "The Fifth Beatle"
The Concept: A technical retouching exercise in lighting, perspective, and shadow matching—inserting myself onto the iconic Abbey Road cover.